The future is now
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How it works

1. Meet your expert

Meet with Mardien, Today's founder who has been creating products for over 12 years and has two decades' worth of Market Research experience.

2. Choose your package

Simple options

Short term or long term collaborations. 

No surprises. 

Choose the package that suits you.

3. Start it up

Understand your business, product and target audience.

Research market, competition, and opportunities.

Build your strategy. Option to build or guide your product.

Deliver actionable plan for immediate implementation.

Packages

A simple yet powerful
and efficient process

Our Process:

At Today Consultancy, our approach to creating strategies and building digital products is guided by a proven methodology tailored to your unique business needs. We understand that every business is distinct, and as a result, each solution we develop is equally unique. Without reinventing the wheel. Our process is not a rigid, linear path; it's a dynamic journey that continuously evolves as your products grow and adapt

But our commitment goes beyond simply delivering a product and leaving it at that. We believe in creating the ideal environment for your product's ongoing success. Whether you require assistance with a go-to-market plan, enabling your sales department to confidently promote the product, or boosting adoption of an internal tool, we're here to make it happen. Our process is dynamic, adaptive, and focused on delivering solutions that drive your business forward. Together, we'll navigate the evolving digital landscape and ensure your product thrives long after launch.

Understanding

We start by getting to know you and your business intimately. What problem are you solving, and who is your target audience?

Research 

Our solutions are rooted in thorough research, which is the cornerstone of understanding your target audience, crafting customer personas, and identifying market gaps that are directly relevant to your business. We solve tangible problems for real customers.

Ideation

Next, we devise a strategic plan that aligns with your company's goals. We creatively sketch out a solution to the identified problem, envisioning what your product will ultimately deliver.

But our commitment goes beyond simply delivering a product and leaving it at that. We believe in creating the ideal environment for your product's ongoing success. Whether you require assistance with a go-to-market plan, enabling your sales department to confidently promote the product, or boosting adoption of an internal tool, we're here to make it happen. Our process is dynamic, adaptive, and focused on delivering solutions that drive your business forward. Together, we'll navigate the evolving digital landscape and ensure your product thrives long after launch.

Design (UX/UI)

Design plays a pivotal role in the user experience. We focus on creating an engaging and user-friendly interface, ensuring that your product not only functions effectively but also looks and feels exceptional.

Development

This is where your product comes to life. Our development team transforms the concept into a tangible digital solution.

Testing

Before launching, we rigorously test your product to ensure it meets its intended purpose and exceeds user expectations. It's all about delivering a product that not only works as promised but also keeps customers coming back for more.

Mardien helped us plan and strategize our operation. As a start-up we need to re-organise often. She is very easy to communicate with, understands what the business is about and pulled up her sleeves after our first meeting. I will definitely hire her for consultancy in the future.
Ellen Ragnars Sverisdottir Ragnars
Mardien is a smart and driven person who likes to work at the cutting edge. She also likes to make sure that new products and ideas hit the market, and are therefore shipped! She also has a fun personality so working with her is always a pleasure.
David WrightCo-founder at Hello Ara
Mardien is highly professional, taking both a creative and detailed approach to product strategy initiatives. She excels at capturing business requirements, interviewing users on their needs and pain points, and reviewing the market landscape and then applying that understanding to product strategy. Mardien is someone you want on your team.
Debbie SeniorToluna
For the last three years, I've worked with Mardien. Initially, we collaborated on the MRS mobile optimization research project. Since May this year, Mardien has been a valuable contributor to the MRS Global Data Quality program, particularly in identifying internal solutions for data quality and integrity issues. Mardien's deep expertise and dedication in both data and digital domains, her leadership, and willingness to go the extra mile have been truly impressive throughout our collaboration.
Debrah HardingManaging Director, Market Research Society
For 2.5 years, I partnered with Mardien and her team at Toluna. Together, we improved the data-loading experience for mutual Fortune 500 customers. I was highly impressed with Mardien's communication and organizational skills throughout planning, building, and testing. She used customer feedback to make ongoing improvements, enriching the end-user experience. Our shared customers still benefit from the integration and data to this day. Mardien's strong product mindset made working with her a pleasure, and I look forward to future collaborations."
Joe RazzaVP Product, Knowledge Hound
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